After eight years of relentless dedication, we are thrilled to unveil a transformative shift in our leadership. We announce the passing of the torch to a new CEO, marking a pivotal moment in our journey. But this isn’t just a change in leadership—it’s a bold step forward towards even greater success.

Our commitment to our vision remains steadfast. As the founders, we transition to active board roles. With Magne Borgund at the helm, we’re not just confident; we’re exhilarated! His proven track record, strategic prowess, and leadership skills make him the perfect captain for our ship. With his guidance, we’re not just aiming for success; we’re setting sail to fast-track our positioning as a truly global player. 

But we’re not stopping there:

As active board members, we will sharpen our focus on international expansion and pioneering new partnerships and technologies with our collective expertise.

We extend our heartfelt gratitude to our outstanding team, partners, and supporters. Your unwavering dedication has been the driving force behind our achievements. Let’s harness this momentum and propel Pure to even greater success under the new governance structure.

Together, we are unstoppable!