Power for Good.

Our vision is to inspire and pioneer disruptive innovation in the energy value chain.

Pure is a clean tech organization focusing on Energy & Climate Products Trading, Virtual Power PlantDirect Marketing, Origination and Sustainable Advisory.

Operating in Germany, Netherlands, Türkiye and UAE, Pure Energy stands at the forefront of the energy revolution, pioneering innovative solutions through her commitment to sustainable and digital practices only. Integrating the trading & origination know-how with our state-of-the-art technologies and market-maker algorithms, we ensure that every megawatt we manage contributes to a cleaner, greener planet while stabilizing the market and the grid.

That’s how we #PowerforGood.

We navigate the complexities of the energy transition, constantly uncovering opportunities for innovation, disruption, and transformation. Established by professionals from diverse international backgrounds, Pure operates as an entity of sharp, passionate energy enthusiasts driven by the passion to create lasting, positive impact.

Bridging the division between corporate giants and local players, we operate as a gravitational force, seamlessly integrating local insights with corporate strategy and global perspectives – thus driving balanced and comprehensive energy solutions.

Pure talent, dynamic, harmonious business modeling, and flexibility enable Pure to lead the transition towards a sustainable energy future, delivering not only power but also innovation and marginal value in every aspect of the journey.

Our Values

Check out our values that makes us Pure.

Fairness

We always act fair and empathize, thus we sleep tight at night.​

Transparency

We believe trust and sustainability can only be built through transparency.

Integrity

Delivering as promised is only possible if we act with integrity.

2016Pure Energy Established
2017+350MW Portfolio
2018+1500MW Portfolio
2019Intraday Market Leader
2020Intraday Market Leader
2021-H1"Slides armed, cross check..."
2021-H2Takeoff!
2022500MW Wind in PPA Portfolio
2023Expansion
20245000MW Portfolio
Pure at E-World Essen 2024!

We were at E-World Energy & Water in Essen this February, in our usual spot. Unsurprisingly, the atmosphere in Pure Booth was truly electrifying! We’re delighted to connect with our friends, colleagues and fellow industry leaders as we showcase our flexible, dynamic solutions.

 

Check out our highlights and remarks from this delightful gathering!

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PURE ENERGY GMBH - DÜSSELDORF

PURE ENERGY ELEKTRİK TEDARİK A.Ş. - İSTANBUL

PURE ENERGY LIMITED - ABU DHABI

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PURE ENERGY GMBH

PURE ENERGY ELEKTRİK TEDARİK A.Ş.

PURE ENERGY LIMITED