Our vision is to inspire and pioneer disruptive innovation in the energy value chain.
Shaping Tomorrow Today
It is the calling that resonates within our souls.
We are at the forefront of the renewable energy revolution – committed to pioneering agile solutions for a sustainable future. Our expertise spans the entire spectrum of energy business: energy trading, origination, portfolio management, battery storage solutions and more.
We are dedicated to advancing decarbonization, renewable penetration. With a vision deeply rooted in sustainability and innovation, we work tirelessly to harness the power, reorchestrate it, and convert into full-flexible solutions for our customers. Together, we originate a brighter future as we transform the global energy landscape.
As a leading next-generation energy company, we bring sharp, talented professionals from diverse international backgrounds together – all driven by a passion to create lasting, positive impact for all.
While filling the gap between corporate and flexible; modern and rooted – we are positioned as a balancing body, an “Aggregator” between local approach and corporate thinking.
Join us as we #PowerforGood.
Bridging the division between corporate giants and local players, we operate as a gravitational force, seamlessly integrating local insights with corporate strategy and global perspectives – thus driving balanced and comprehensive energy solutions.
Pure talent, dynamic, harmonious business modeling, and flexibility enable Pure to lead the transition towards a sustainable energy future, delivering not only power but also innovation and marginal value in every aspect of the journey.
Top-20 in EU-XBID
Only Turkish Company in Future Energy Leaders
Program Partnership
Member
Strategy Committte Member
Market Participant
Registrant & Issuer
Board of Directors Member
Intraday Market Leader(2019-2021)
Establishment
Trading license obtained.
Started the first real-time Virtual Power Plant business in Turkey.
"Turkish Power Market Outlook Report" prepared on behalf of the ETD for the Ministry of Energy.
Energy Advisory
Market access provision,
Energy market & system design,
M&A Advisory services to various clients such as Georgian Government, Japanese Big-4-consultants, European and international utilities.
pure.energy GmbH
Established our German entity in Düsseldorf to expand operations in Europe.
Offered Owner's Engineering and M&A Advisory services to various conglomerate clients.
Market Leader in Turkish Intraday Market
Pure became the market leader with a share of 9% in traded volume in Turkish Intraday Energy Exchange.
Market Leader in Turkish Intraday Market
Pure retained its position as the market leader with a share of 9% in traded volume in Turkish Intraday Energy Exchange.
"Cabin crew, take off position..."
Closing large-scale M&A deals,
Digital retail pilot execution with a global telecom operator
Physical cross-border transactions with Georgia
Pure Ops started in Germany
Joined EPEX and NordPool
Pure Portfolio reached 1350MW under management in Germany
First fixed-price short-term PPA
First long-term renewable PPA with a merchant power plant
Renewable supply to major municipalities in Türkiye under EBRD Sustainable Cities Programme
Closing a major distribution M&A deal as seller-side advisor
First Guarantees of Origin (GO) transactions
Development of a full-fledged Customer Portfolio Dashboard
Expansion to Netherlands & UAE
2500MW Portfolio in Türkiye
1600MW Portfolio in Germany
Retail services for commercial customers started
Expanding operations into the Dutch & MENA Power Markets
All-Renewable 5GW Portfolio
Each-2500MW in Germany and Türkiye
Top-20 Portfolio Manager in Germany
%5 share in DE, ~%3 in EUXBID (traded volume)
Expanding operations to Nordics, UK and Southern Europe
